BFGoodrich^® Tires, known for its uncompromising off-road performance is proud to have been selected by the design team at Chrysler LLC to create a tire to complement their new Jeep Renegade concept vehicle at the 2008 North American International Auto Show in Detroit. The sporty "eco-friendly" Jeep concept boasts a custom set of hand-carved 235/65R20 tires with a specialized tread, designed to minimize rutting and soil damage, lower rolling resistance, and reduce environmental impact.

"We are thrilled that Chrysler selected BFGoodrich Tires to complement their Jeep Renegade concept," said Steve Lash, manager of concept development, BFGoodrich Tires. "BFGoodrich Tires designs and manufactures some of the most well-known and sought-after performance tires for use on- and off-road, as well as on the race course, and our tire designers and engineers enthusiastically accepted the challenge. We believe concept cars are important because they create excitement for the media and public by offering a glimpse into the future. They also give us a chance to test new tire technologies and procedures, while working closely with vehicle manufacturers."

The unique BFGoodrich tires highlight the futuristic characteristics of the 2008 Jeep Renegade concept which is ideally suited for the all-weather delights of off-roading and dune surfing. Featuring a cut-down speedster windshield, a roll bar, openings in the door lowers and a hose-out interior, it is an "eco-friendly" vehicle with minimized use of materials - designed for those who want to enjoy the Earth while taking care of its future. The tread sculpture was a joint effort between Michelin concept tire designer John Hutz and Chrysler concept vehicle designer Tony Shamenkov. The tires feature a custom hand-carved "eco-friendly" on-off road tread design that evokes performance while complementing the appearance of the vehicle, making it seem at home on the show floor, but primed and ready for an off-road adventure.

Using motorsports as a proving ground for more than 30 years, BFGoodrich^® Tires is involved in every type of racing, including oval, sports car, drifting, drag, desert, dirt, rally and extreme rock crawling. BFGoodrich Tires combines technological expertise with vast motorsports experience, delivering a high-performance tire for every type of vehicle. Visit BFGoodrich Tires online at www.bfgoodrichtires.com.